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Jan 22

Master LinkedIn Networking: How to Send a Personalized Connection Request

In today’s fast-paced professional world, LinkedIn has transformed professional networking. More than 1 billion LinkedIn users in over 200 countries and regions worldwide compete for professional attention.  

With this vast professional competition, simply clicking “Connect” isn’t enough. You had to stand out in the crowd on invite and connection requests, and what’s better than the “Personalized Connection Request”?

A personalized connection request not only grabs attention but also lays the perfect pathway for a meaningful professional relationship.

If you’ve ever wondered why your LinkedIn requests go unanswered, this guide is for you. By following these steps and leveraging proven strategies, you can increase your connection acceptance rate and build a network that truly adds value to your professional journey.

Linkedin Connection Request

Why Personalized Connection Request?

As you know, LinkedIn has become the best platform for building your professional brand and generating leads for your business.

As per Hubspot, LinkedIn is 277% better at generating leads than other social media platforms.

But, either you are

  1. Generating leads for your business. 
  2. Building Personal Branding. 
  3. Searching for Recruiters for Job

You have to start by Connecting with the Right People. Right!

By the way, you must agree that it’s easy to send a new connection request without adding a touch of personalization. Personalizing your connection requests can help increase the chance of their acceptance.

If you don’t add a touch of personalization, LinkedIn will automatically send the tedious message, “I’d like to join your network.” This automated msgs is one of the missed opportunities to start the engagement. When there is no context about why you want to connect, why should they accept?

Crafting a beautiful and engaging message can make you stand out on their list of Pending Requests and make a lasting first impression.

The Problem with Generic Connection Requests on LinkedIn

Generic Connection Request on LinkedIn has several challenges that can impact your networking efforts.

Low acceptance Rate

People are more likely to ignore any connection request that lacks the personal touch, such as mentioning their shared interests or something specific about their profile.

Lack Authenticity

When someone gets a Connection request without your personalized note, they might think that you are only interested in growing your connection/followers count without genuinely wanting to build a relationship. That can leave a bad impression and make them less likely to engage with you.

First Impressions Count

You may have been familiar with the Term” First Impression Count.”

But did you know that personalized messages are the best way to make your first impression count?

Yes, Because Sending generic messages like “Hey, I want to add you to my Network” seems generic and doesn’t show the context of the connection.

A Personalized note shows your efforts and genuine interest, which can set the tone for a positive relationship.

Building Genuine Connections

Of course, LinkedIn is not only about getting leads and increasing your follower count; it’s all about building a professional relationship.

Personalization reflects your efforts and the time you have spent understanding their profile, which makes them feel valued.

Honestly, who didn’t love that? Everyone appreciates the efforts, and a personal touch can distinguish you from countless others.

Higher Acceptance Rate

Studies show that personalized connection requests have a higher acceptance rate than “Sending connection requests without any note.”

For example, Dux-Soup highlights that a beautifully crafted connection request can increase the acceptance rate by 50%.

How to craft a Personalized Connection Request

Now, you know that crafting a Personalized Connection Request on LinkedIn is essential for Building meaningful Professional relationships.

Creating a personalized connection request might seem unnecessary and time-consuming, but by breaking it into manageable steps, It becomes simpler and more effective. Here’s how:-

 

Step 1: Get to know them

It is always a good idea to get to know the person before reaching out. Getting to know them can help you craft personalized messages that increase your chances of being accepted.

Here is the list of activities that can be done to know them better-

1. Visit their LinkedIn Profile

Start by analyzing their LinkedIn profile; it is the primary source of information about them and their professional background.

Mayank Linkedin Profile
Mayank LInkedin Profile

2. Review their Profile Headline

The headline is often the first thing you see, and it also gives an idea about their current role and professional identity in a few words. Look for things that indicate their area of expertise or industry focus. Analyzing this section can help you write messages that align with their professional interests.

3. Read their About Section

This section provides more details about their career journey, skill sets, and personal interests. This insight can help you find common ground and shared values that you can reference in your connection request.

Linkedin About Section

4. Experience Section

Take note of their current position and the companies they work for. You can also review their past experience to see how they progress in their professional journey. These insights can help you understand their expertise and how it aligns with your interests. Mentioning these on your connection request can show that you have done your homework and are genuinely interested in connecting.

5. Check Recent Activities

Look at the individual recent posts, articles, and interactions on LinkedIn. This will give you a sense of what topics they are currently engaged in and passionate about. You can refer to those activities in your connection request and convey to them that you are also interested in the same topics.

6. Identify Mutual Connections

Check if you have any mutual connections that could serve as a connecting bridge between you and the individual. Mentioning the mutual connection in your personalized connection note will build credibility for your outreach and make it more acceptable.

7. Note Achievements or Projects

Pay attention to any notable achievements, projects, or contributions mentioned on their profile. Referring to those in your personalized note can show that you respect their work and are genuinely interested in building a relationship.

By following these steps, you will gather insights that help you write well-crafted personalized connection request notes that will be more engaging to the individual you are reaching out to. This proven approach not only increases the chances of acceptance but also opens a gateway for future interactions.

But are those valuable insights enough?

NO!!!

You have to write the msgs in a specific structure to fit all these in 300 characters.

Step 2: Craft the Connection Request Note

Well-crafted personalized messages not only increase the chance of acceptance but also open the door to engagement with you over LinkedIn messages.


By taking the time to tailor your message, you showcase your genuine interest in building a connection. The following are five essential steps to help you write an effective and engaging connection request that resonates with your potential contacts.

Connection Request on Linkedin

5 Steps to Craft the Best Personalized Connection Request

Well-crafted personalized messages not only increase the chance of acceptance but also open the door to engagement with you over LinkedIn messages.

By taking the time to tailor your message, you showcase your genuine interest in building a connection. The following are five essential steps to help you write an effective and engaging connection request that resonates with your potential contacts.

Greet and Use Their Name

Always remember to start your messages with a friendly greeting tone. Be careful to use their First or Last Name with the Correct Spelling. This sets a positive tone for your message.

Example: “Hi [Name], I hope this message finds you well.”

Reference Their Profile

Mention something specific from your research that caught your eye. This could be anything from their profile, their posts, their recent activities, or their experience.

Example: I really enjoyed your recent article on digital marketing trends. Your insights on consumer behavior were particularly enlightening.”

Mention Common Ground

Mention any shared connections, interests, or LinkedIn groups you have in common. This helps create a connection between them.

Example: I noticed we’re both members of the Digital Marketing Professionals group. It’s great to connect with someone who shares similar interests!

State Your Purpose Clearly

Let them know the purpose of your connection, and keep it short, simple, and straightforward.

Example: I’d love to learn more about your work in digital marketing and explore potential collaboration opportunities

End with Gratitude and Politeness

Remember, a polite closing leaves a good impression, so finish your messages by thanking them for considering your request.

Example: Thank you for considering my request! I look forward to connecting and sharing insights.

Pro Tip - Ask Questions

Building a professional relationship always involves good engagement, so it will be best to ask a simple question before closing it with gratitude.

Asking questions like “Waiting for your thoughts on this?” or “How was your experience with this company?” will keep the engagement running

5 Proven Personalized Connection Request Messages Templates

Here are a few examples of tried and tested personalized LinkedIn connection message templates with more than 80%+ Acceptance Rate

1. Connecting with a Recruiter

This message focuses on a specific job opportunity and expresses genuine interest in that job Opening

"Hi [Name],
I hope you're doing well! I saw your recent Post about the [mention the Job position] at [Company Name], and it really caught my attention.
I'd love to learn more about the position. Thank you for considering my request!
Looking forward to connecting."
[Your Name]

2. Reaching Out After an Event

This message references a recent interaction at an event, creating a sense of familiarity and encouraging ongoing conversation about shared interests.

"Hello [Name],
It was great meeting you at the [Event Name] on [mention date of the event]!
I enjoyed our conversation about [the event topics] and would love to stay in touch to discuss ideas further. Thank you for connecting!"
[Your Name]

3. Connecting with an Industry Peer

This message highlights a shared group membership and acknowledges the recipient’s expertise, fostering a sense of community and collaboration.

"Hello [Name],
I noticed we're both part of the [Group Name]. Your insights on [their recent Post on that group or their profile] are always spot on!
I'd love to connect and exchange ideas on current trends in our industry. Thank you for considering my request!"
[Your Name]

4. Connecting with a Thought Leader

This message highlights the recipient’s published work, shows genuine interest in their expertise, and invites further discussion on relevant topics.

"Hello [Name],
I recently read your Post on [Post Topic], and it completely changed my perspective on strategic thinking.
I'd love to connect and hear more about your insights on emerging technologies. Thank you for considering my request!"
[Your Name]

5. Engaging with a Local Business Owner

This message focuses on the recipient’s local impact and initiatives, expressing admiration and interest in their entrepreneurial journey.

"Hello [Name],
I admire your work with [Business Name] in our local community! Your recent initiative to support small businesses is inspiring. I'd love to connect and learn more about your journey as an entrepreneur. Thank you for connecting!"

[Your Name]

All the above-mentioned Templates can be used to write the best personalized connection request. But do remember to spend some time researching the person and write by our own to be more personalized and connect with your target audience on Linkedin.

Conclusion: Small Efforts, Big Rewards

LinkedIn has become more than a platform for growing one’s network; it’s a space for building professional relationships. By investing your time in crafting thoughtful, personalized connection requests, you show your respect for them and your authenticity for meaningful conversations.

So next time you are about to click “Connect,” pause for a second and create a personalized connection request message. A little extra effort can turn a simple connection request into the beginning of a beautiful professional relationship.

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